Initiating, Protecting and Strengthening Relationships

Value generated by this module – participants will:


  1. Appreciate the options they have for making contact with targets and the pros and cons of each.
  2. Understand the recipe for writing high impact invitations to connect.
  3. Realistically assess how delighted clients are with your organisation.
  4. Know the utter criticality of addressing the issues that are causing a relationship to deteriorate.
  5. Use tactics to keep a relationship warm when no engagements are running.

Key Content Covered:


  • Different ways of making contact with targets with pros and cons of each.
  • Writing emails/ letters/ InMails (sales communications) that grab attention.
  • Excellence in client service.
  • Signs of a deteriorating relationship.
  • Protecting and strengthening relationships.
  • Tactics to keep a relationship warm when there are no engagements running.
  • Re-establishing a relationship that has gone cold or sour.

Purchase Here


Full Module – £1,000
In Person Delivery – £800
Virtual Delivery – £800

Your purchase contains a series of fully editable documents that will enable you to run a high quality 2.5 hour face to face or virtual workshop and includes:

  • Comprehensive speaker notes
  • Slides
  • Handouts (tools)
  • Pre-work activities

We even include participant joining instructions to make your life easier!

Initiating, Protecting and Strengthening Relationships – Tools


Watch the video to discover what you get for your money.

Tools Included:


  1. Options for approaching targets with pros & cons.
  2. Writing sales communications (emails/ letters/ LinkedIn InMail) that grab attention.
  3. Client and project feedback document.
  4. Comprehensive account plan.
  5. Two page account plan.
Buy Just This Module’s Tools – £20.00
Buy ALL the Tools