Value Based Pricing

Value generated by this module – participants will:


  1. Know what a value-based approach to pricing is and why it has huge attractions.
  2. Appreciate the conditions that are necessary for a value based approach to pricing to succeed.
  3. Realise that a value based approach to pricing is deeply personal, evoking a lot of emotions and unless you work with those effectively you will always struggle with it.
  4. Articulate the value that your organisation brings to clients.
  5. Have a tool that helps them talk to clients about a value-based approach to pricing.
  6. Appreciate the range of pricing options available and the pros and cons of each.

Key Content Covered:


  • Value pricing defined.
  • A tool for assessing the value you are adding to clients.
  • The conditions necessary for a value based approach to pricing to succeed.
  • A model for talking to your clients about a value based approach to pricing.
  • Value based pricing options with pros and cons.

Purchase Here


Full Module – £1,000
In Person Delivery – £800
Virtual Delivery – £800

Your purchase contains a series of fully editable documents that will enable you to run a high quality 2.5 hour face to face or virtual workshop and includes:

  • Comprehensive speaker notes
  • Slides
  • Handouts (tools)
  • Pre-work activities

We even include participant joining instructions to make your life easier!

Value Based Pricing – Tools


Watch the video to discover what you get for your money.

Tools Included:


  1. Assessing the value you are adding to your clients.
  2. How to talk to your client about value pricing.
  3. Pricing options with pros & cons.
Buy Just This Module’s Tools – £20.00
Buy ALL the Tools